When something changes, I want the original question, the saved answer and the source beside it. Otherwise I am comparing a memory with a new screenshot.
SEO Field Notes
Notes on search, customer trust and the work behind a useful website.
A website can be live and still be hard to find.
The page opens. The links work. There is still one more check before calling it ready for search.
Read the field noteIn this notebook
- Live is only the startHosting & crawlability
- Keep the conditions with the claimContent & customer trust
- Save the answer before you change the pageSearch observations
Keep a note you can return to.
- Question or page
- What you checked
- Saved observation
- The answer or page as it appeared
- Source & conditions
- Where it came from and what applies
- What changed
- The edit or event you recorded
- Next check
- What to repeat, and when
Reading shelf
Briefings are a useful entry point. I keep the original paper close so the method and limitations are easy to check.
Language and market
Keep the query language and location with the result.
Rewriting a page
Check the tested setting before borrowing a content recommendation.
Answers and visits
A mention and a visit are different observations.
Tools & projects
Use these when you need to inspect the next part of the problem. The notes and observation sheet work on their own.
On the website
In search answers
I contribute to Beamtrace at Elfsight. These are tools for reviewing recorded answers and their sources.
About this notebook
I’m Alex Rostovtsev. I work on SEO and content pipeline automation at Elfsight and contribute to Beamtrace. I also make independent technical tools and research briefings.
This is a place for practical notes from that work: what I checked, what needs context and what I would test next. The technical audit and research briefings linked here are my independent work.